Create an online store for your Canva templates
3. Stick to Free elements (if you can)
One of the most common issues new sellers face is using Pro elements. A buyer with a free account will see watermarks, which might frustrate them and cause them to ask for a refund. It’s advisable to use free elements (if possible).
The easiest way to do this is to filter your element search:
- Open the element panel on Canva
- Tap the filter
- Select Free
4. Build a beginner-friendly template
Not everyone who buys your template is confident with design tools. I try to make the file as beginner-friendly as possible.
You can:
- Lock background shapes or structural elements using the Lock icon so they don’t move
- Group items that belong together so they always stay aligned
5. Create the correct Template link
This is the step where creators make the most mistakes, so it’s worth slowing down. Canva offers several link types that look similar, and only one creates a new editable copy for every buyer. Anything else will either show them a read-only file or expose your original design.
Here’s what I do:
- Click Share
- Select Template link
- Open a private browser window and test it
You should see a preview page with text that says “A template created by (your name) was shared with you,” and a View Template button. If it opens the editor directly, you have the wrong link.
6. Package the product for your store
You need a file to deliver the template link to your buyers, and a simple one-page PDF works best.
Of course, you can create your PDF in Word or Google Docs, but using Canva keeps everything in one place, and exporting from Canva is quick and reliable.
Here’s what my delivery file usually looks like:
- A blank letter-size Canva page
- A short thank-you line
- A clear button or text labeled “Access Your Template”
- The button linked to your Template link
- Exported as PDF Standard
This PDF becomes the download file for Sellfy, Etsy, Gumroad, Payhip, and similar platforms.
7. Share your template
A template only sells once people actually see it. Canva has more than 170 million monthly active users, which means there’s a huge pool of potential buyers.
You can share your link on the following platforms (and more):
- Pinterest, because people use it like a visual search engine
- Short videos on TikTok or Instagram Reels showing how fast you can edit the template
- Any page you control — your website, your bio link, your email list
Pro tip
A quick demo usually works better than any long caption. Something like “Watch me create a Christmas party invite in 30 seconds” often gets more engagement than a static graphic.
5 popular template ideas for your business
If you’re wondering what to create, the best selling Canva templates usually fall into five categories: resumes and CVs, marketing materials, business documents, social media and brand kits, and eBooks or educational templates.
If you’re looking for Canva products to sell, then you should try these:
1. Resumes, CVs, and portfolios
This is one of the biggest digital templates to sell. Job hunting is personal and stressful, and most buyers are not trying to design something impressive. They are trying not to get filtered out.
Why it sells:
This is an emotional purchase with a high perceived payoff. A five-dollar template that helps someone land a fifty-thousand-dollar job feels like a no-brainer.
What to include:
- A polished one-page resume
- A matching cover letter
- A simple portfolio layout for freelancers or students
2. Social media and brand kits
These templates are used by creators and small brands publishing content regularly across platforms.
Why it sells:
Brand kits sell because they provide a unified design system that can be reused across posts, stories, and pins without redesigning each asset individually.
For example, the Sellfy store Blush Bloom Aesthetics successfully sells a “Serene Aesthetic Instagram Canva Template” bundle: 68 posts and 68 stories, ready to edit.
What to include:
- Instagram posts and stories
- Matching Pinterest pins
- Reel covers or highlight icons
3. Marketing materials (flyers, menus, brochures)
These templates are bought by small businesses, event organizers, and service professionals who need ready-to-use layouts for print or local promotion.
Why it sells:
Marketing materials have fixed requirements. They must be sized correctly, readable at a distance, and easy to update. Buyers choose templates that already follow standard print dimensions and visual hierarchy.
What to include:
- Event flyers and posters
- Restaurant menus
- Tri-fold brochures or real estate kits
4. eBooks and educational templates
This massive category targets the “creator economy.” Coaches, educators, and influencers need to package their knowledge into downloadable files, ranging from full-length eBooks to simple daily checklists.
For example, EfikZara has figured out how to package her haircare expertise into niche, routine-based planner-style downloads (a calendar + planner format) that tell buyers exactly what to do and when.
Why it sells:
Creators want to focus on writing their content, not fighting with margins and page numbers, so they pay for a layout that makes their content look professional right away.
What to include:
- eBook and lead magnet layouts
- Course workbooks and cheat sheets
- Daily checklists and trackers (wellness, work, exercise, etc)
- Lesson plans or challenge calendars
5. Presentation and pitch deck templates
This category covers everything from startup pitches to quarterly team updates. Founders, freelancers, and teams use these templates to explain an idea clearly and look credible while doing so.
Why it sells:
Public speaking is stressful enough without worrying about ugly slides. Buyers want to stop worrying about slide order, spacing, and whether it looks professional, without having to hire a designer for a one-off meeting.
What to include:
- Startup and business pitch deck templates
- Client proposal and service presentation templates
- Strategy, planning, or review presentation templates
- General-purpose presentation templates for meetings or talks
FAQs
How much do Canva creators make?
When asking how much Canva creators make, the answer varies depending on where you sell. Participants in Canva’s official royalty program often report earning between $200 and $500 monthly. In contrast, independent sellers on platforms like Sellfy can scale much higher, often generating $1,000 or more per month by selling directly to buyers.
How to sell Canva designs on Amazon
You generally can’t. If you’re wondering how to sell Canva designs on Amazon, the key thing to know is that Amazon does not allow editable Canva templates or template links. The only real loophole is Amazon KDP. You can only sell finished, non-editable designs, such as printed planners, journals, notebooks, or low-content books, through Amazon KDP, provided they comply with Canva’s licensing rules.
Can you sell worksheets made on Canva?
Yes, you can sell worksheets made on Canva, provided they are original designs and follow Canva’s content licensing rules. You can sell them as PDFs or printed products, but if they include Pro elements, they must be shared as editable Canva template links rather than flattened files.